The next wave of business moguls will have to be tech savvy. You would really need a good grasp of technology in order to be able to build an efficient business. Without a good grasp of technological tools and services at your disposal, your business model and operations are already obsolete at conception and such a business man is already doomed.
You need to ensure that your business is well technologically driven, and that you adapt quicker as better technology arrives.
For example, I argue that perhaps it might be better for anybody interested in opening a retail store to start with building a website that works before opening the first physical shop. I always wonder how different things would play out if retail giants like Shoprite, Spar and co actually had a robust tech infrastructure and online presence to complement their physical stores.
Marketing your business over social media and other digital media is now very crucial. No business can afford to completely ignore setting up a web presence for themselves. What happens to Shoprite when online brands like Konga, Jumia and others start building offline stores?
We have to ensure we have the best approach possible towards executing our plans. What we are doing does not change, but how we get it done would have to change and keep changing as the world evolves. With a good grasp of technology, maintaining a global presence for your business is very easy, you would also be able to do so much work with so little staff.
Allow your businesses become more technologically driven. It is central to survival and profitability of business.
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Watching The World
- Cameroon renews MTN mobile license for 15 years and approves 3G, 4G networks