Yesterday’s Post was all about watching your world. Today is about helping others watch the world, their own world. This is basically what media houses have done for ages and thanks to the open Internet, any body who can use Facebook can actually start a media company without breaking the bank.
The task before you is simple, look for a set of undeserved people and create a publication to serve them the information they need. If you look closely around you, you will find tons of them.
I am not really asking you to start the next CNN, a worldwide news operation, I mean something much smaller that directly addresses a group of people. Let me share some ideas.
You can start a publication about Students in Business, and keep interviewing students that are also running businesses, share articles with them about how to start and run such businesses. This will definitely attract other students also running businesses, and you can make money from the operation by selling adverts or organizing a conference, networking events for them to meet up.
I have a friend in Lagos who wanted to start an operation to help school teachers get the latest teaching methods used in advanced countries for better results. (He is not really interested in doing this again, so feel free to steal the idea)
And how about a Books review website? Helping people to decide what book to read next definitely has a lot of merits.
You can do this with any industry/sector. I came across FoodTruckr the other day, a website created to serve people who operate Food Trucks with updates in the field. Can you create one for local “Bukkas” in Nigeria?
Can you help some people watch their world?
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Watching The World
- A 1-Year-Old Magazine About Farming Is the Talk of the Media World
