Everybody loves your work, as long as you keep offering it for FREE. The true test of how useful your services are is when your customers show a willingness to pay for it.
I did (and still do) quite a lot of work for free, and what I notice is that even though I pour in the same amount of passion into any project I execute, the client perception is usually different. For the free work, they feel I am doing them a favour and as such they do not critically condemn the work and if you do not condemn the work, there is no way really remarkable work can come out.
Clients that pay on the other hand feel entitled to the best. They nag and nag and nag until it enters the ‘annoyance zone’, all in a quest to get the very best. There is no greater way for people to really show you they love your work than when they pay for it.
Let’s be clear: doing work for free is a great way to publicise yourself. There is no much commitment required on the part of the customer, all they have to do is probably consent to the work. But you cannot stay at the free tier for long, it neither pays the bill nor give you the respect you really deserve.
Everybody loves your work until you ask them to pay for it!
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Watching The World
- Man has done it. The European Space Agency has landed a probe on a comet (comets are also known as shooting stars). Read about it here , its the first time ever that something like that has been done.
(I’m still out of office until November 27)
