Seeing beyond your nose

On March 9, 2011, I woke up with a thought on my mind: “Which feature is missing on mobile phones that I wished was there?”

Answer: NOTHING came to mind.

I then asked other people and got a wide range of answers (both silly answers and incredibly insightful answers alike). I had struck gold.

Why could I not see those answers before? why was I too stupid to see the flaws and see what was missing on my own? It turns out that as a technologist, I had deep knowledge about the subject matter and most of the flaws people told me about where things I had a walk-around to. I either knew an app that could fix it or a phone that had such features baked in, and so I could see no serious flaw.

I knew the phone was not perfect, but yet I could not really see flaws. I needed to see beyond my nose and get a different point of view from other people.

There are a lot of things you know right now that could make a lot of money for you that you simply cannot imagine paying anyone for it, yet there are thousands of people out there who have no clue as to how it works and would be happy to pay for such services.

I could not imagine charging people to help them open official accounts on Facebook and Twitter for example, yet I know many “Social Media Consultants” who actually do that! Someone once told me that some people are just too lazy to go to Google and search for more information about the things they need.

There are a lot of problems people have that they think is a big deal, yet you have much more than enough knowledge to solve such challenges and it will not occur to you to monetise such services because you are not yet seeing beyond your own nose.

***

Q: BTW, Mr Morebise, how could you possibly remember this happened on On March 9, 2011?
A: That is why I keep a diary, you should keep one too.

__________

Watching The World

 

About The Author

Ademola Morebise Posted on

Principal Ademola Morebise, aka "He That Watereth" is a teacher, creator and magnate. Morebise.com is the home of his writing and work.