There are 2 ways to respond:
I am not going to start a new business since the odds of succeeding are so slim! Better to just toss away the idea and go find something else to do with my time.
The other response:
If only 1 in 10 new businesses succeed, I am the one that will succeed. Worst case scenario means that I merely have to try again 10 times before I will hit the success that will erase all the pains of failure.
Failure is not a tatoo, it is merely a bruise that success will make me forget.
As you might have heard over and over again: your attitude might just make the difference.
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Watching The World