The normal way of thinking in business is to hunt for the whales, which means looking for huge, massive contracts that pay big.
We all tend to despise making income from accumulation of small amounts. Scale hunting is no where as top-of-the-mind as Whale hunting.
I want to tell you right now, that you should never underestimate the trickles. Your wealth can trickle in, drop by drop, over time and create something massive for you.
I once sat down with a young woman that understood retail several years ago and she schooled me on how retailing works and how she co-ordinates her retail operations across a few South-Western states. She just kept drilling me about how she makes her money in trickles, a little here, a little there. Tiny purchases coming together to create something massive.
Never underestimate little drops of water, they might just gather together and become a mighty ocean.
