When many people (including myself) think about business, we picture this fun, funky ride full of adventures, complete with villians, secret agents, double agents and of course, we cast ourselves as the superheros. (haha!) But as we all soon find out, things do not run like that.
Running a day-to-day business is boring. It is not like a James Bond movie where you race cars, bed women (super) easily and shoot on sight!
Running a day-to-day business is boring.
Eventful activities do not happen everyday. If you are the ideas man generating ideas at the speed at of light, you find out that idea generation doesn’t build a business; it merely facilitates it. Even if you decide to become a consultant and sell ideas to your clients, you soon find out that 75% of your time is spent on boring tasks like actually acquiring the clients that can pay and you spend the another 10% of your time keeping an eye on the business itself (assuming you have staff members), leaving just 15% of the time left for the exciting stuff you actually love doing.
It might interest you to know that it is rarely different in the real world spy organizations. Everyday is not an adrenaline fueled high speed chase across the world. Everyday business is boring, a ritual that is essential to keep things rolling.
However, the major task is that you must not give up and chase a new fantasy of adventure. You need to ignore the 36 new “exciting” business ideas that look like they will be more fun to do than this current one, because they wont. Once any idea you have becomes a business, it will go into the same boring mold as everything else. The grass is always greener on the other side.
Stick with it. Keep running day-to-day, keep showing up, keep working hard whether you feel like or not. It is those that stick with their business ideas that eventually win. Do not quit and say it is not working. Stick with your boring business and win with it.
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Watching The World
- Google now has a new logo, take a look.
