David Karp, the founder of Tumblr has this quotable that I have always kept to heart:
“Every feature has some maintenance cost, and having fewer features lets us focus on the ones we care about and make sure they work very well.”
There is a lot of wisdom in this. Rather than spread out too much by trying to offer more and more options and features to people, what if we double down and ensure everything we are currently doing works well?
There is a bank in Nigeria at the moment that is touting a lot of cool features for use over their USSD service, the only trouble is that the basic functionality of the USSD service which is a super cool way to quickly credit your phone account does not work most of the time. I end up just heading to the ATM machine to withdraw the cash instead and then buy from the vendors.
Yes, I am talking about my beloved GTBank.
I feel GTBank should have worked out the recharge card feature, ensure it works 99.999999% of the time before they start expanding into account-to-account direct transfer. If you cannot get the little ones to work well and build my trust, how am I supposed to try out this cool new feature?
By the way, in case you missed out on the news, David went on to sell Tumblr to Yahoo! for $1.1 billion in May 2013.
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Watching The World
- Wumdrop Wins the MTN Business App of the Year Challenge in South Africa
- Samsung has made what is been termed “The World’s largest hard drive” with 16Tb of storage.
